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Demand Estimation Studies

Demand Estimation Studies

Market for Textiles & Clothing (MTC):

The major research project carried out by M.R.Wing is the estimation of various parameters of the domestic consumption/demand pattern of textiles in the Household sector in the country. The report based on the longitudinal survey, “National Household Survey: Market for Textile and Clothing (MTC)” is published annually depicts the demand pattern of textiles in the household sector of the country on the basis of key variables like per capita consumption, aggregate demand trends and sectoral and regional preferences, the market size on the basis of the fibre category and products, etc. This is the only comprehensive report available on the domestic demand for textiles for the household sector in the country.

cover page MTC 2017

The “National Household Survey” has been organizing since the inception of the division is widely used by policymakers for policy prescriptions, the industry stakeholders for planning purpose and also by researchers. The survey organized by the panel survey has selected panel centres across the urban and rural segments of the country. The panel households, from whom the purchase data of textiles are collected, is created through a three-tier method of statistical sampling known as simple random sampling, systematic sampling and stratified sampling.

The trend of per capita demand of textiles in India (in meters) is given below

per capita demand of textiles in metres
Per Capita demand of textiles in India in Metres 



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